🌱
Organic Growth
40%
Content-driven acquisition with strong SEO and word-of-mouth
- SEO: Ranking for 500+ keywords
- Content marketing: Blog, YouTube tutorials
- Word-of-mouth: 95% retention drives referrals
- Community: User forums and success stories
🤝
Partner Network
35%
Agency resellers white-labeling for their clients
- 500+ active reseller partners
- Each partner brings 20-50 clients
- 30-40% revenue share model
- Partner training and enablement
💰
Paid Acquisition
20%
Performance marketing focused on high-intent keywords
- Google Ads: High-intent searches
- Facebook/Instagram: Creator audience
- LinkedIn: B2B agency targeting
- CAC: ₹400, LTV: ₹4,800 (12:1 ratio)
📱
Product-Led Growth
5%
Free tier driving viral adoption and upgrades
- Freemium: OneLink bio pages free forever
- Viral loops: Branded links spread organically
- In-product upgrades: Convert to paid features
- 15% free-to-paid conversion rate